Lindsay Gifford

This entry is part 19 of 55 in the series

Gifford-Lindsay Gifford

Gifford’s Ice Cream
VP of Sales & Marketing

 

As in any small business, Gifford’s Ice Cream requires that every employee wear many hats (including hair-nets) just to move through our daily operations. My main focus is to grow our sales and I work closely with our team of sales reps to set goals, and provide support for success. Other projects on my list are pretty varied: managing the freshening of the Gifford’s brand; meeting with distributors and potential distributors; setting up sales promotions; sitting for interviews regarding the latest awards earned by our company; attending trade shows and industry conventions; and even scooping ice cream for charitable events on occasion!