Jennifer Shea

This entry is part 33 of 42 in the series

PromoPoint Marketing
Registered Dietitian (R.D.) and Wellness Coach

Build and execute health and wellness programs exclusive to the needs of Shaw’s and Star Markets. Serve as the program manager and media spokesperson for the Shaw’s Wellbeing Program. Collaborate with all Shaw’s corporate departments, including merchandising, communications, marketing, advertising, operations and risk management to effectively manage the program. Plan, execute and participate in media and community events. Develop and maintain partnerships with food manufacturers, non- and for-profit organizations and academic institutions. Drive sales of branded and Shaw’s Own Brand health and wellness products through nutrition communications and marketing. Provide print, web and spoken nutrition and health information to consumers and the public. Write, edit and publish a monthly 12-page newsletter, as well as a weekly column in the Shaw’s circular and website articles and content on the Wellbeing website (wellbeing.shaws.com).